Top 10 Mobile Phone Brands in Asia-Pacific | Marketing

0

We stroke them and rock them. We spend hours contemplating them with love. We panic if an accident happens to them. We become anxious when they are not around for more than a few minutes. We sometimes devote more time to them than to our loved ones. Then we’re fed up with them and yearning – then splashing out liberally – for the newest and sexiest ones to come.

Whether you think they are miraculous machines that benefit humanity or evil devices that drain our souls (surely they are both), smartphones are an integral part of the lives of a high percentage of the world. population of the planet. You can easily find more statistics than you could ever need on smartphone sales, but which brands do people in Asia think are the best? That’s what we’re here to find out.

The following facts about Asia’s favorite cell phone brands are taken from the 2021 edition of Asia-Pacific Campaignexclusive research of the 1000 best brands in Asia, carried out in partnership with Nielsen IQ. The region’s most comprehensive research on consumer brand perception, Asia’s Top 1000 Brands, asks consumers in 14 Asia-Pacific markets to name the brands they see as the best in 15 major categories of products and services. From there, we compile the overall ranking of Asia’s 1000 best brands, a list of the top 100 brands from each market, and a variety of features and category reports like this.

Without delay…

TOP 10 MOBILE PHONE BRANDS IN ASIA

Mark 2021 2020 Switch

Apple

1

2

1

Samsung

2

1

-1

Huawei

3

7

4

Google

4

3

-1

Oppo

5

5

0

Sony

6

4

-2

Xiaomi

7

12

5

Vivo

8

11

3

Oneplus

9

13

4

Nokia

ten

6

-4


NOTIFICATIONS ENTRY
Stop being distracted by your phone (unless you’re using it to read this) and scroll through these nuggets of market-specific rankings information for favorite Asian phone brands.

Apple eye from Asia? – Despite ranking first on a regional basis, Apple is No. 1 in just three markets; its best regional ranking stems from the fact that it is n ° 2 in all the other markets we survey:

  • No.1: Hong Kong, Japan, Taiwan

  • No.2: Australia, China, India, Indonesia, Korea, Malaysia, Singapore, Thailand, Vietnam, New Zealand

Samsung’s uneven reception? – Although it finished No. 2 on a regional basis, Samsung ranks first in many more markets than Apple (10 to three) and ranks No. 2 in two others. The weakness of a few key markets prevents it from beating Apple for the regional top spot.

  • No.1: Australia, India, Indonesia, Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam

  • # 2: Hong Kong, Taiwan

  • No. 4: China

  • N ° 6: Japan

Huawei is hanging on – Despite the challenges it has faced, the brand remains the favorite of the Chinese and retains its top 10 places in several other markets:

  • No. 1: China

  • N ° 7: Malaysia, Singapore

  • # 8: Hong Kong, New Zealand, Philippines

Google’s reputation – Although by no means common on the streets of Asia, the brand’s Pixel phones clearly have a solid reputation (remember that the survey methodology asks people to name the “best” brand):

  • N ° 3: Australia, Singapore

  • N ° 4: India, Japan, Korea, Hong Kong, Malaysia, Vietnam

  • N ° 5: Indonesia, New Zealand, Taiwan, Thailand

The Rise of Oppo – The made in China brand ranks fifth regionally due to a number of top 5 finishes in specific markets:

  • N ° 3: Indonesia, Malaysia, Philippines, Thailand, Vietnam

  • N ° 4: Singapore

  • N ° 5: China, India

Additional top 5 rankings in specific markets:

Sony:

  • N ° 2: Japan

  • # 3: Hong Kong, Taiwan

  • N ° 4: Australia, New Zealand

Xiaomi:

  • N ° 3: China

  • No.5: Hong Kong

Long live:

  • N ° 4: Philippines, Thailand

  • N ° 5: Vietnam

OnePlus:

Nokia:

  • # 3: New Zealand

  • N ° 4: Indonesia

  • N ° 5: Australia, Korea

LG:

Asus:

  • N ° 4: Taiwan

  • N ° 5: Philippines, Singapore

Panasonic:

Sharp:

Motorola:

That’s it, TTYL.


Source link

Share.

Leave A Reply