NEW DELHI: Celebrities have their own brand value and this is one of the reasons why various companies sign them as Brand Ambassadors. Many smartphone makers are also teaming up with celebrities from various fields in order to gain maximum attention and increase their reach. So here is a slot of the smartphone companies and their brand ambassadors.
Aamir Khan: Vivo
Vivo has now signed perfectionist Aamir Khan as Brand Ambassador for India. Aamir has been signed on for Vivo India’s future brand and product communications initiatives, the company said in a statement. It will also soon start shooting new TV commercials for upcoming Vivo products.
Hardik Pandya, Rohit Sharma and Ravichandran Ashwin: Oppo
Oppo is an official partner of BCCI and the company is offering new campaigns with Indian cricketers. The company has now signed Hardik Pandya, Rohit Sharma and Ravichandran Ashwin for the launch of its next-generation flagship smartphone Oppo F7. The company will also be launching its Oppo F7 Youth edition with the same cricketers.
Amitabh Bachchan: Oneplus
Chinese smartphone maker OnePlus has teamed up with Bollywood superstar Amitabh Bachchan to endorse its products. The company also launched a OnePlus 5 contest with the celebrity and presented a cash prize and a OnePlus 5 to the winner.
Katrina Kaif: Xiaomi Y Series
Xiaomi marked its entry into the selfie smartphone segment with the launch of its Y series of smartphones. At the same time, the company also recruited Katrina Kaif as a product ambassador for the Xiaomi Y series of smartphones.
Panasonic: Varun Dhawan and Tapsee Pannu
Panasonic India has appointed Varun Dhawan and Tapsee Pannu as brand ambassadors for its full line of smartphones. The company has launched a new campaign called “SO MUCH TO DO” for its Eluga smartphone series which features both Bollywood actors.
Oppo: Deepika Padukone and Sidharth Malhotra
Oppo has appointed Deepika Padukone and Sidharth Malhotra as their brand ambassadors. The two celebrities can be seen in the TV commercial for the company’s flagship smartphone Oppo f5. Recently, Oppo also released the Sidharth Sharma Limited Edition for Oppo F5.
Gionee: Alia Bhatt
Gionee launched his A-series smartphone last year and with that he signed Alia Bhatt for the approval of his smartphones. The company also launched the Welcome to Selfiestan campaign at the same time.
Honor: Saina Nehwal
Huawei’s sub-brand Honor has hired badminton player Saina Nehwal as a brand ambassador.